Your web & marketingdepartment for Oman.
Arabic-first bilingual websites, brand identity, paid advertising, content and custom CRM software for businesses in Muscat, Salalah, Sohar and across the Sultanate — delivered remotely from Dubai, in the same time zone.
Yes — Dasma Design Lab serves businesses in Muscat and across Oman from Al Karama, Dubai, entirely online, and Oman is the easiest GCC market for us to work with on the clock: both countries are UTC+4, so there is no time difference at all. An Omani company gets the same fixed written price, the same two-week delivery target and full ownership of its domain, code and data as a client in Dubai. What changes is local: .om domains through TRA Oman, Thawani and OmanNet at the checkout, Oman's PDPL on your forms, and an Arabic-first audience with a strong tourism, hospitality and SME economy around it.
How does working with a Dubai team look from Muscat, Salalah or Sohar?
Oman and the UAE are both UTC+4, so our working hours are your working hours — a WhatsApp message at 10am in Muscat lands at 10am in Al Karama. Most Omani businesses work Sunday to Thursday and the UAE works Monday to Friday, which leaves four full days of overlap; we schedule GCC kickoff and review calls Monday to Thursday so both working weeks line up.
- Kickoff on video (30–45 minutes): pages, languages, who approves what and the two-week target date.
- Shared folder for your logo, photos, Arabic and English text and commercial registration details for the footer.
- Staging link within the first week, so you review the real site on your phone in Muscat, not a mock-up.
- Approvals by WhatsApp — a voice note or a one-line reply moves the project to the next step.
No travel is needed in either direction. Muscat is a short flight or a few hours' drive from Dubai if you ever want to meet, but nothing in the process depends on it. Every account — domain, hosting, Google and Meta ad accounts, analytics — is created in your company's name, and we hand over the code and data at launch. Our post on the two-week website process walks through the week-by-week plan.
What is different about building a website for the Oman market?
Oman has its own registry, its own payment rails and its own data law, and a market that is more Arabic-first than Dubai outside Muscat's business circles. Confirm current requirements with the named authority before relying on any of them.
- .om domains. The .om and Arabic .عمان domains are administered by the Telecommunications Regulatory Authority of Oman (TRA) and registered through accredited registrars, generally against an Omani commercial registration. A .com launches immediately; the .om can be added once the paperwork is in place.
- Commercial registration and the legal footer. Omani companies register through the Ministry of Commerce, Industry and Investment Promotion, and the CR name and number normally appear in the site footer and on invoices. Check the exact wording your registration requires.
- Payments. Omani consumers pay online with local debit cards through the OmanNet network and, increasingly, with Thawani, a licensed local payment platform. Most stores pair a bank or licensed gateway with Thawani or OmanNet and add international cards and Apple Pay. Prices on an Oman store should be shown in OMR, to three decimal places, not AED or USD.
- Data protection. Oman's Personal Data Protection Law (PDPL) applies to businesses collecting customer data online. Expect a clear privacy policy, consent on forms and care over where data is stored and who processes it. We build the mechanics; confirm the specific obligations with a legal adviser.
- Sector mix. Tourism and hospitality are a large part of Oman's economy — hotels, tour operators, desert camps and dive centres in Muscat, Salalah and Musandam sell to English-speaking visitors — while a broad base of SMEs in trading, contracting and services sells mainly to Omani customers in Arabic. The right language default depends on which group you are.
Which services do Oman businesses usually need?
- A bilingual website — Arabic-first for SMEs selling to Omani households and businesses; English-first with a full Arabic version for hotels, tour operators and anyone selling to visitors — through our web design service.
- Google Ads and Meta Ads targeted to Muscat, Salalah, Sohar and the governorates the business actually serves, in Arabic and English, with conversion tracking into WhatsApp and calls — paid advertising. Tourism businesses can also target travellers abroad before they book.
- Brand identity that works in both scripts and respects the restraint Omani audiences expect — brand strategy & identity.
- Content and social management for restaurants, cafés, hotels, tour operators, clinics and retailers in Muscat, Salalah and Sohar — content & social.
- Custom CRM and ERP for trading, contracting, logistics and tour companies that run quotes, bookings and client records across spreadsheets today — custom software.
Businesses that would rather have one team own all of it take the full-service marketing retainer, which adds Google Business Profile, CRM, tracking and monthly reporting. For a hotel or tour operator, Google Business Profile alone is often the highest-return piece.
How do pricing and payment work between Oman and Dubai?
We quote a fixed written price in AED before work starts. The Omani rial and the UAE dirham are both pegged to the US dollar, so the conversion is stable: 1 AED is roughly 0.105 OMR, and a quote of AED 10,000 is about OMR 1,050. Treat these as approximate and check your bank's rate and transfer fee.
Typical GCC market ranges for websites:
- One-pager — from AED 1,500 (≈ OMR 160)
- Brochure site, one language — from AED 4,000 (≈ OMR 420)
- Bilingual Arabic/English business site — from AED 9,000 (≈ OMR 945)
- E-commerce or booking site with a Thawani- or OmanNet-ready gateway — from AED 15,000 (≈ OMR 1,575)
Brand identity, advertising management, content, custom software and the full-service retainer are on our pricing page. Payment is by international bank transfer from your Oman account; most clients pay a deposit at kickoff and the balance at launch. Rush delivery within three days carries a fee. Our post on website cost in Dubai explains what moves a quote up or down.
Arabic, English or both for an Oman business?
Both, with the default decided by who buys from you. A trading company in Sohar, a contractor in Muscat's industrial areas or a clinic in Salalah sells mainly to Omani customers who read Arabic first; that site should open in Arabic with English one tap away. A hotel in Muscat, a desert camp in the Sharqiyah Sands or a dive centre on the coast sells to visitors who read English; that site should open in English with a complete Arabic version for Omani and GCC guests. English also carries much of Muscat's corporate and government-facing business, so B2B firms there often give both languages equal weight.
Whichever way round, the Arabic is written in clear Modern Standard Arabic for an Omani and Gulf reader, the layout is genuinely right-to-left — menus, forms, numbers and icons included — and the English is written for the international audience Oman actually has, not translated from the Arabic. Our note on bilingual Arabic/English websites covers the mechanics.
Questions people ask
Can you register a .om domain for my Omani company?
Which payment gateway should an Oman online shop or booking site use?
Is there a time difference between Oman and Dubai?
Do I pay in OMR or AED?
Choose your market
United Arab Emirates
Dubai, Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah
Time zone: UTC+4 · AEDOpen market pageSaudi Arabia
Riyadh, Jeddah, Dammam, Khobar, Makkah
Time zone: UTC+3 · SAROpen market pageQatar
Doha, Al Rayyan, Al Wakrah, Lusail, Al Khor
Time zone: UTC+3 · QAROpen market pageBahrain
Manama, Riffa, Muharraq
Time zone: UTC+3 · BHDOpen market pageKuwait
Kuwait City, Hawalli, Salmiya
Time zone: UTC+3 · KWDOpen market pageNot in the list?
We also work remotely with clients in the UK, Canada and Australia. Tell us where you are and what you need; the quote comes back in writing within one business day.

